It’s that time of year again: Conference Season. While brands and public relations agencies are preparing their 2013 outlook, bloggers are doing the same, which includes budgeting for conferences and attending networking events and seminars to help them become better writers, photographers and publishers.
Many bloggers opt to attend conferences with a sponsor, which helps them defray the cost of attending these expensive events (some conferences cost up to $1000 per ticket) while opening the door for new networking and collaborative opportunities.
I belong to a Facebook group for bloggers who want to help and support one another and recently the conversation turned to what elements brands look for in a pitch from a blogger seeking conference sponsorship.
Having been a blogger since 2008, I have been on both the sending and receiving end of these types of pitches and offered up several points that any blogger might want to consider before pitching a PR agency for conference sponsorship.
When you decide to hire a public relations agency, your mind is probably full of the questions that you want to ask your prospective candidates. As a publicist, I field a lot of questions from prospective clients, some more focused and direct than others.
While most prospective clients ask thoughtful, intelligent questions, occasionally we receive some rogue questions that are difficult to answer, not because we can’t answer them, but because they simply aren’t as relevant.
To streamline the interview process when you want to hire PR help, here are three alternative ways to ask the tough questions and get the answers you need.
Thoughts on new and traditional media, current events, life in Chicago and the occasional small Chihuahua photo.